Adwords Miracles

June 30, 2008 | Leave a Comment

Hi Guys

I discovered something very, very interesting this last Monday.

And, as a valued visitor, I wanted to let you in on my discovery.

On Monday afternoon, I came across a website selling an ebook, called Adwords Miracles. So far an average Monday afternoon, right?

You see, as a veteran internet marketer I probably read ten or fifteen sales letters *a day*, and normally I just hit the back button.

But as I started to read, something strange happened. I just couldn’t pull myself away from the site, Apparently, this guy said he could train anyone up to quit their day job purely using Pay Per Click traffic, which is a pretty bold claim. The one thing that got me interested most was the dozen or so testimonials from people who had done just that, on some occassion within weeks.

As you can imagine, I’m really curious at this point, and so I decided to make my investment and get hold of my copy.

So how did it fare?

Well, very simply, I couldn’t stop reading it! I started taking notes (in fact, I wanted to print off the entire ebook), and I got very excited about what I can do with this information.

I had never heard some of these unorthadox techniques before, and what amazed me most was that it was so deceptively simple. The kind of stuff that you can do right away and see instant results.

But then, when I was done, I stopped for a second and thought: who the heck wrote this, and why haven’t heard about him before? I want to tell everyone about this, but I was getting curious and so I decided to do something I *very* rarely do.

I contacted the author personally, and thanked him for writing an excellent book, and told him about my list. It turns out that the entire book has only just been released in the last few weeks, and so the techniques in it haven’t hit the mainstream – yet. The author is looking at promoting the guide quite heavily over the next few weeks, and I wanted to get news out early to my valued readers and subscribers.

The Adwords Miracle book has my *highest* recommendation for anyone interested in quitting their day job and becoming a full-time internet marketer. I want everyone to take advantage of this information – before their competition find out. Which is going to happen very soon from the looks of the testimonials on the site.

I have sent this offer to everyone on my list, and so I suggest you claim your guide while the techniques are still new and underused.

Believe me when I say, you will thank me.

Write to me when you have made the investment, and let me know how it has changed your life too.

Claim your exclusive package fast or you’ll regret it.

The Super Affiliate Hand Book

June 19, 2008 | Leave a Comment

Read the amazing true story of how one woman, with no previous business experience, earned $436,797+ in 2002 and now earns MUCH MORE than that … just by selling other people’s stuff online!

In her down-to-earth, sincere and often humorous style, Rosalind Gardner guides you through the entire process of building an affiliate marketing business on the ‘Net.

Frequently revised and updated to reflect industry changes, the Super Affiliate Handbook now consists of 236 pages and 124 screenshots that will show you step-by-step how to become a Super Affiliate. You’ll learn how to pick the best affiliate programs, negotiate a commission raise and save time, money and effort on everything from affiliate software to web hosting.

To learn exactly how she does it, Click Here.

The Importance of Good Headlines

June 10, 2008 | Leave a Comment

The headline is the most important thing and the first thing your prospects see when he or she looks at your advertisment… or website sales copy.

It must get your readers’ attention and it must pull them into your ad!

John Caples, a legendary copywriter said, quote ” Advice to copywriters: When you are assigned to write an ad, write a lot of headlines first. Spend hours writing headlines… or days if necessary. If you can come up with a good headline, you are almost sure to have a good ad. But even the greatest writer can’t save an ad with a poor headline.”

Another legendary copywriter, David Olgilvy said, quote ” On the average, five times as many people read the headline as read the body copy. If you haven’t done some selling in your headline, you have wasted 80% of your money. The wickedest of all sins is to run an advertisment without a headline.”

All advertisments SHOULD have a headline.

There are a number of guidelines that you can follow to create sizzling headlines for your business; namely:

1. Your headline must appeal to your readers self interest. Tune them into everybody’s favorite radio station “W. I. I. F. M.” which stands for – What’s In It For Me?. Your headline must answer this critical question.
2. Your headline must reach ouit to your prospect, grab them by the throat and shake them as though you are saying – “Hey, I’m talking to YOU!”
3. Your headline must deliver a clear and understandable message. It doesn’t matter how good your product or service is, if your headline doesn’t stand out like a lighthouse beacon, your advert or sales message won’t get read, giving you poor sales.
4. If you have news, such as a new product, get that news into your headline in a big way.
5. Do not be cute or clever. These types of headlines are a complete waste of money as the will not get read.
6. Include current news, events or well known celebrities into your headline as this can increase readership.
7. Be specific in your headlines and not use generalities.
8. Always test at least two headlines against each other to see which one pulls best.
9. Use upper and lower case letters for your headlines. This is much easier to read than all CAPITALS.
10. Use “quotation marks” around headlines as they have been long proven to increase readership.
11. The single most critical job of your headline is to get your next sentence read. Nothing more. The next sentence’s job is to get the next sentence read and so on. If you have 200 sentences in your sales letter, the job of your copy is to get each sentence read. If you bore your prospects or readers for even one second, yoi’ll lose them. Particularly on your website as it’s so easy for them to click off and NEVER return.

The difference between a good headline and a pathetic headline is the difference between Success and Failure in advertising.

I have included a video by Trevor Crook, on – “How To Create Persuasive Headlines Which Sell ” for more insight on the subject.

Happy viewing.

[youtube]http://www.youtube.com/watch?v=rhSqyuPKZU4&NR=1[/youtube]

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